[ ]  As a way of “expanding the beer market” (read: making more money), Anheuser-Busch is introducing Bud Light Lime (which is not unlike Miller Chill, which debuted last summer) this May and throwing $35 million to hype it – in case you see pop-up ads showing up on homeless people or whatever the marketing plan is for the new booze. …Oh, and they also debuted clam juice-flavored beer mixed with tomato juice. We shit you not. (USA TODAY)

 

 

[ ]   Chase that story with something tasty: Try Collin Keefe’s Six-Pack of can’t-miss events during Philly Beer Week.

       

 

[ ]    Another site that is a must see during Philly Beer Week – and before and after – is Philebrity’s new Phoodie.info site, which will serve up the food and drink, with a side of snark. 

        Bookmark that Restaurant Guide, dude; one day you’ll have an iPhone and thank us/them.

 

 

[ ]   No local angle here, but Dr. Dre is working with Drinks Americas to “develop and market a cognac and a sparkling vodka.” (The Daily Swarm)

 

 

[ ]    Philadelphia Brewing Company’s new Kenzinger Ale is ready for a close-up tonight at the Green Rock Tavern. (Foobooz via The Daily Examiner)

 

 

[ ]    This week’s Philadelphia Weekly cover story is a list of Philly’s Top 50 Bars. (PW)